December 10, 2020 5:30:27 pm
This 12 months has been like none different, and in step with the identical, Pantone — the official international color authority and supplier of professional color language requirements for the design neighborhood — this 12 months has introduced not one however two colors for 2021.
The contrasting colors — specifically, PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating — have been described as “a marriage of colour conveying a message of strength and hopefulness that is both enduring and uplifting.”
In a press assertion, Laurie Pressman, Vice President of the Pantone Color Institute mentioned: “The Pantone Color of the Year reflects what is taking place in our global culture, expressing what people are looking for that colour can hope to answer.” “As society continues to recognize color as a critical form of communication, and a way to symbolize thoughts and ideas, many designers and brands are embracing the language of color to engage and connect.”
“The union of an enduring Ultimate Gray with the vibrant yellow Illuminating expresses a message of positivity supported by fortitude,” shared Leatrice Eiseman, Executive Director of the Pantone Color Institute.
The color Illuminating is described as a “bright and cheerful yellow sparkling with vivacity, a warming yellow shade imbued with solar power”, whereas Ultimate Grey is “emblematic of solid and dependable elements which are everlasting and provide a firm foundation.”
“These two independent colors that come together to create an aspirational color pairing, conjoining deeper feelings of thoughtfulness with the optimistic promise of a sunshine-filled day,” Pantone mentioned.
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